Stiiizy DTLA Changing the Landscape of Cannabis Retail

Stiiizy is a Los Angeles cannabis company that is raising the bar on cannabis retail design. Launched in 2017, Stiiizy cultivates, manufactures, and distributes premium cannabis products in coordination with their popular clothing. Stiiizy’s clothing and brand identity are just as strong as the cannabis they sell. 

As explained by Founder James Kim, “STIIIZY is “cannabis for the culture,” blending cannabis, the California lifestyle and cultural moments that are connected to the community. Our “Influence, Inspire, Innovate” message has connected with consumers of all backgrounds and stories.”

Aside from their infamous Stiiizy vapes, they also sell flower, a new line of edibles, and a wide selection of branded goods from rolling trays to car fresheners, and apparel. The Stiiizy apparel line, a partnership with  Zumiez, is a collection of shorts, tank tops, t-shirts, hats, and accessories.

“I was inspired by brands that represented the Southern California street x skate culture. My go to brands were Crooks & Castles, Thrasher, t-shirts, and Converse Chucks,” Kim said.

One of Stiiizy’s mainstays is their disposable vapes with pods that come in 19 different strains. Stiiizy disposable pods are said to be the smoother, stronger product in reviews comparing them to similar Juul-like vapes. The Stiiizy pods come are discreet, and set a high precedence for cannabis vape quality.

The Stiiizy DTLA location was permitted under Los Angeles’ Phase 1 applications of Proposition M. Proposition M, which approved 186 permits to existing cannabis businesses, allows for cannabis retail, distribution, manufacturing, and cultivation all under one roof.

“STIIIZY has been compliant with all legalization and regulation rules and processes, and has never failed a cannabis lab test with any of our products. With legalization, marijuana commerce came out of the shadows and into the mainstream. Now STIIIZY is elevating cannabis retail to its full potential,” says Stiiizy Founder James Kim.

On August 24th, the facility’s grand opening was completely packed. About 1,000 people were in line when the doors opening at noon, and a flow of people continued until 10 PM. Following the grand opening, the store has seen steady foot traffic with a higher volume on weekends.

Gifts were provided for the first waves of attendees at the grand opening. A representative of Shryne, Stiiizy’s parent company, said that people began lining up for the opening at 5 PM the night before. 

The Stiiizy reception is a far cry from a lackluster dispensary waiting room. Stiiizy has reimagined the waiting room with their rotating artist gallery, complete with selfie-booth installations. Currently on display are paintings by Los Angeles artists RISK and Mister Cartoon. 

“At this time the brand is selecting artists that reflect both the spirit of the brand and the local markets where we open retail locations. We want to shine a light on both up and coming artists as well as established artists that reflect street art and culture,” says James.

Leaving the waiting room, you’ll enter through an LED light tunnel with digital projection mapping into the retail space. On either end of the massive space are 29 foot high installations by Los Angeles artist, RETNA.

 

 

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Yesterday with @stiiizy was lit.

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On the day of the grand opening, there were more than a few people mingling in branded Stiiizy clothes throughout the facility. Stiiizy tube tops, tanks, tees, and hats are all available for purchase in a futuristic pod-shaped display.

Across from the Stiiizy clothing display is a laser engraving booth. Patrons can get a Stiiizy battery engraved with Old English letters or designs like a football, dollar sign, crossbones, mushrooms, or of course a cannabis leaf encircled in the tagline “Stay Stiiizy.”

The entire facility is 125,000 sq. ft., with 50,000 sq. ft. dedicated to the cultivation operation, 22,000 sq. ft. for the manufacturing operation, 50,000 sq. ft. for the distribution operation, and 6,500 sq. ft. dedicated to retail. There will soon be windows from the shopping area looking into the cannabis cultivation facility adjacent to the retail space.